Words ideas & methods that have helped me through 22 years in ‘the chair’
The next big thing in real estate is for the vendor who wants to add value to the still photos you have paid the real estate agent to have professionally shot for the presentation of your home. Looking for a new home means scowering through the postings on RealEstate.com.au and other sites, learning the lingo, […]
Today I had a commercial come to my desk with incorrect details. Basic details. Yet no one picked up the mistake, the writer. the voiceover talent, the client manager, the client himself. No one, hell not even me till I was reading along with the commercial when I picked it up. It was an easy edit, but the simplest of […]
I have to say that these types of Radio Commercial are getting more and more frequent as our (Producers) numbers diminish and the amount of commercials being produced for the clients increases. It is without doubt, that these situations carry a lot of stress in a very small room. http://alturl.com/ogrjm from Lifehacker looks at this […]
Why do radio advertisers think that radio stations are fully equipped jingle makers. More so, that radio stations say Yes! if they are asked to produced something that involves singing. Every radio station, at sometime or another, has had someone who can sing or play an instrument, or both. All this comes together and then […]
How do we all go after a long weekend, Where on the Wednesday, Thursday and Friday we have crammed in 4 days work, so we can get the Monday off work on a gazetted Public Holiday. It’s rather like that in many industries, allowed to have the day off, but the same amount of volumes […]
